Overview

As an interaction design intern at Cook Medical, I was given the task to design a mobile CRM application for Cook’s sales representatives. The goal was to design an internal CRM app with a social media twist: utilizing features similar to Facebook, Twitter, and Foursquare.

Design Process

I began this project by conducting several interviews of future users. I interviewed sales representatives and various managers from different business units to discover their current process of keeping track of customers, and difficulties in their daily work life. From these interviews, I learned that keeping track of customers proves difficult, and collaboration between employees needs improvement. With these insights, I began brainstorming various concepts around the problem space using affinity diagraming, personas, and scenarios. From the initial concepts, I created a mid-fidelity prototype using keynote, kenotopia, and an iPad to test iterations of the design on sales representatives.

Final Design

The final design known as IRIS allows sales representatives to easily find information on physicians and facilities. It also allows them to share their interaction history with each physician to other representatives. With geo-location features, the system allows sales representatives in the same district to find one another and connect for discussions, product swaps, or simply to meet for coffee. All in all, the system helps with communication and collaboration between sales representatives of the company.

Challenge

For Erik Stolterman’s Experience Design class, we were tasked to design and prototype an interactive museum exhibit focusing on the user experience.

Goal

Create a museum exhibit that explores the effect of digital technology on the perceptions of reality and self.

Solution

The magic mirror is a museum exhibit that allows visitors to interact with one another and manipulate their reflections. The exhibit includes a projection screen, two cameras, and four pedals that manipulate a user’s reflection. The pedal effects include: delay, reverse, infinity, and upside-down. This design was prototyped and tested on students at Indiana University. To see the final design, prototype, and prototype testing, and project process please view the embedded video.

Problem

A dog is a man’s (or woman’s) best friend. But when it gets dark outside, sometimes its hard to find your best friend. Currently there are lighted dog collars that can be turned on and off, but these are typically very bright and bothersome to dogs when first turned on. Furthermore, sometimes owners tend to turn these collars on early because they do not know when it will get dark out as a safety precaution. The issue with this is that it wastes energy making battery life shorter.

Solution

To remedy this issue, I propose creating a responsive dog collar that is sensitive to the current light conditions. On the collar would be photocell sensors that detect amount of light that is currently being emitted. As the environment becomes darker, the collar would adjust to the environment slowly starting to glow. The darker it is, the brighter the glow. This slow process of lighting the collar will help the dog adjust to the lighting conditions naturally, and prevent wasted energy by only providing the amount of light needed.

Challenge

Create and show meaning and form through the use of digital imagery on the topic of diversity.

Overview

For this project, my partner and I decided to focus on gender diversity in the School of Informatics and Computing. As alumni from their undergraduate program, we are aware that the number of men highly outweighs woman in computing classes. This did not change when moving into IU’s HCI/d graduate program; of the 36 students in our cohort, only 6 are women. Using imagery, we wanted to raise awareness of this fact and to show that if nothing is done, we will become a male dominated school and field.

The images displayed above were used for this project.

Challenge

Re-design the Amazon Mobile application review system for the iPhone.

Goal

Provide a means for Amazon shoppers with smartphones to easily and quickly access the most relevant reviews of a product and view the general reviewer consensus of a product.

Design Process

When first approaching this challenge, our team created two personae and specific scenarios with the personae to reference while re-designing the mobile app. Using these personae, we brainstormed ideas on how to make the user experience more efficient and reliable. Through discussion and research about the current Amazon mobile rating system, we came up with the following issues:

• Too many reviews: This can make it hard for users to choose a specific review to read.
• Reviews not relevant to product: Some users write reviews based on shipping, price, or customer service as opposed to the actual product.
• Most helpful/favorable review is sometimes outdated: Outdated reviews can contain information that is obsolete

We brainstormed and sketched ways to remedy these issues and create a better user experience. Our team decided to focus specifically on redesigning the mobile application to show the most relevant and helpful reviews and information to the user. Bringing relevant reviews brought up questions such as, “How do we know what reviews are most helpful?” Currently Amazon users can rate other user’s reviews of products, however sometimes these reviews are outdated. We wanted to redesign the system to show the most relevant reviews by user rating, date, and by showing reviews by users who have similar purchase histories to the person that is viewing the product.

With these aspects in mind, we sketched then created an interactive paper prototype with poster board, tape, and markers. We tested the prototype on three users. Each user was given a pre-test to determine their previous use with iPhones and the Amazon mobile app, several tasks to determine the usability of our design, and then a post test to find out the user’s feelings and thoughts on our design.

Final Design

In our final design, we modified the customer reviews page to display all information on the screen. We moved text around to save vertical space so users would not have to scroll down in order to find more information on their product. Our biggest change is the tabs area at the bottom of the screen. There are two tabs: the reviews tab, and the pros + cons tab.

The reviews tab allows the user to choose between “Positive Reviews” or “Negative Reviews”. Underneath these buttons is the excerpt box, which will show the first few lines of a review and can be clicked to view the whole review. The review displayed is the “best result” for the user based on a algorithm that takes into account the amount of votes from users that thought the review was helpful, the date the review was done, whether the reviewer has a similar purchase history, and whether the reviewer has a similar wish list to the user. Additionally, users can swipe their finger left or right to view more reviews.

The Pros + Cons tab displays the top three pros and cons as selected by users during the review process. For each pro, a blue “+” icon is displayed with the quality of the product and the amount of users who selected that quality as a positive attribute of the product; cons are displayed similarly, only with a red “-“ icon instead.

Overview

This stop motion video was made for the IxDA12 Student Competition. The video explains my thoughts on the news, and how technology will impact the news in the future.

Overview

This is an After Effects animation I made for my T361 Motion Graphics class. The animation goes through the story of a girl having a rough day and overcoming her sadness with optimism. The music was done by Brendan Wood.

Overview

A short animation film created for the T361 Motion Graphics and Animation midterm. The animation is an advertisement for a personal robot that will help encourage you to exercise.